GreenCore -Logo


Green Core Capital is dedicated to “Greening the Global Economy” by finding, financing and supporting renewable energy and green technology companies.
Green Core was looking for a way to revamp its logo to match the level of BP Global, GE Money and GE Energy. The challenge was to effectively communicate their niche; wind, solar and geothermal.

It is a very challenging task to make those three specialties work in one single icon, therefore, the creative team decided to aim toward an icon supporting the company’s tagline, representing the company shining on the global economy.